Pub. 2 2019-2020 Issue 3

18 A disjointed space was transformed into an open visual corridor with a customer theater room as the focal point at Ken Garff Honda Salt Lake City. 2. Happy Mechanics The showroomneeds to be state of the art for the big-ticket items, but dealerships can also be very profitable with vehicle services. Valuing the service staff with clean locker rooms, bright restrooms, and a beautiful, well-equipped and comfortable automotive shop is a great way to keepmorale high andmaximize employee retention. For example, high speed doors were specified at Ken Garff Chevrolet to helpmaintain a more consistent temperature; the technicians appreciate the cool air in the summer and heat in the winter. More emphasis on the shop is great business for mechanics, and by extension, for dealerships. 3. EV Chargers Dealers are taking note of market trends as hybrids and electric cars become mainstays on today’s roads. Electronic volt (EV) chargers are appearing at many dealerships. Dealerships charge electric cars during routine service, a “free” benefit for their client. How does a dealer keep a customer for life? If they have an EV charger at the dealership, a customer who is out and about may swing by for a charge because that is where they bought the car. It helps engender customer loyalty. Some dealers are very progressive, doubling the amount of chargers they currently need to anticipate future demand. continued from page 17 Dealers are taking note of market trends as hybrids and electric cars become mainstays on today’s roads. Electronic volt (EV) chargers are appearing at many dealerships. Dealerships charge electric cars during routine service, a “free” benefit for their client. Skylights at the Porsche Audi service center in Lehi keep the space well-lit and inviting.